Google announces their experimental new "Talking Shoe" concept at the 2013 SXSW event. Let's take a closer look at this very interesting and highly innovative Google Talking Shoe technology and what it is about, shall we?
The search giant describe its upcoming Google Talking Shoe as a "connected sneaker that can share its story on the Web." Google's smart sneaker is able to talk back and can connect the wearer's activity to the Web, if the wearer chooses to.
The Google Talking Shoe uses pressure sensors, a Bluetooth, a gyroscope, an accelerometer and some other off the shelf technologies. The smart sneaker can translate the wearer's movement into funny, motivating and timely commentary.
Whats more, the stuff that Google Talking Shoe can say can be posted to Google+ by the user, sent to real-time ad units, if the user chooses to, and broadcast via the on-board speakers. The basic idea here is to create unique opportunities between physical objects and digital ad spaces.
In addition, the data commentary that a user input into Google Talking Shoe then gets pushed to a web app on the user's mobile phone. That user commentary would also get pushed to banners and social media, creating a new and interesting content in the digital world from something happening live on the Web, in real-time!
Simply stated, this smart Google sneaker can talk to the world and the Web. Now, who says that a sneaker can't talk and be smart and social at the same time? Below is a short video footage of Google's concept / experimental sneaker in action. Consumers get ready, the Google Talking Shoe is coming!
Video Credit: Google/YouTube